Friday, 20 July 2012

'Ramadan Kareem' more than ever

> image from the designer's website - El Maha collection <
Muslim people all around the world began fasting
today in the first day of the Holy Month of Ramadan
that this year will be tougher than ever falling in
between the hottest months of July and August.
Jogging my memory back to my summer days in
Dubai when winds coming from the Empty Quarter,
or Rub'al Khali, the largest sand desert covering a
third of the Arabian Peninsula, brought the temperature
up to 50°C with 90% of humidity, I can understand
perfectly well how harsh it's actually going to be.
Let me voice my 'Ramadan Kareem' through the
work of a gifted Emirati designer, Iman Al Midfa,
founder of Ghizlan Fashion House who recently
won the award for the most successful Young
Entrepreneur in Fashion and Design as part of
International Young Design Entrepreneur Awards
(IYDEA) by the British Council, mixing Eastern and
Western design elements with her personal
twist on tradition and heritage.

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