Monday, 16 April 2012

mechanically romantic

Nhu Duong is a young gifted Swedish designer and
dressmaker, actually a kung fu master's daughter born
in Saigon, Vietnam, who moved to Sweden at the age of
seven, studied fashion in Florence and graduated in 2008
from Stockholm's Beckmans college of design marking
a significant impression as a new talent to watch.

Nhu showcased her different approach to fashion since
the beginning exploring the limits of commercial and
high-end fashion experimenting with everyday objects,
fine fabrics and unconventional materials while 
carefully setting up her own tailored style.
She was awarded the Young Fashion Industry prize 
and debuted at Stockholm fashion week in 2009, 
receiving a year later an H&M scholarship 
as the 'emerging talent of the year'.

Her spring-summer 12 'Coding' collection whose witty
catchphrase reads: ”embrace the rule, follow it, become
code”, bears a fancy sporty look focused on neutral
hues and oversized silhouettes with wide cargo pants
inspired by her father's kung fu outfit suddenly bursting
with color in tip-top cut evening dresses (among which
a gorgeous gleaming metallic dress) in a subtle 
game of low&high fashion hints.
Through coded weaving and prints the 15-piece
collection the designer described to Dazed as
”mechanical but still very romantic”  could be
hailed as the harbinger of a new fresh touch
in the Scandinavian take on fashion design.

> all images from the designer's website <

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