Thursday, 9 September 2010

Eid Mubarak!

Tomorrow will be the first day of Shawwal, 
the Holy month of Ramadan came to an end 
and Eid Al Fitr festivity will be the deserved occasion 
for rejoicing, bringing a new sense of confidence.

Wishing Eid Mubarak to the Muslim world I'm proud to
introduce you to a couple of talented sister-designers,
Reem and Hind Beljafia, from my stepmother city, Dubai.
Because Eid is a glorious time even for fashion and many
Arab designers unveil their own Eid capsule collections
especially made for this coveted occasion.

Their own fashion label, DAS, has a wide range of exclusive
beautiful Abayas, the Middle Eastern traditional black dress
often embellished with gold or embroideries, showing
modern cuts and lavish accessories. 
DAS is not simply a line of Abayas for Arab women but
rather a total-look label which is able to convey the 
region's culture, heritage and identity.
Eid Mubarak Ummah's sisters and brothers!

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